I began my content creation journey as a hobby. An escape during my Thesis. Quickly, I found many were interested in my perspective, knowledge, and opinions. This hobby turned into many amazing opportunities working with companies on some amazing campaigns.

The Hunger Games Books

In collaboration with Scholastic Books, I create content to generate interest in the Hunger Games book series. I have worked on 3 separate campaigns (Scholastic Summer Book Club, The Hunger Games Illustrated, and Sunrise on the Reaping Release). My content engages fans in discussion through questions and prompts. 

The Hunger Games Films

I was fortunate enough to work on the promotional campaign, Gems of Panem, for the latest installment: The Ballad of Songbirds and Snakes. The aim of this campaign was to connect fans back to the brand and new film. I played a key role in sharing new information with the audience for the release of the film and following. For the launch of the trailer, select accounts released exclusive first look gifs leading up to the trailer drop. 

House of the Dragon Season 2

Working with Wasserman Next Gen and Max, I created seamless content to generate interest in the new season of House of the Dragon. This content was meant to feel natural and organic in order to better connect with audience. As well, it pushed the Max Student offer.